Baume aspires to bring sustainability to the world of watchmaking. We spoke to its CEO Marie Chassot to find out just how far it has got to go
By Chris Hall
Billed as the world?s first sustainable watch brand, Baume launched in early 2018. Owned by the Richemont group, it is somewhat confusingly named. Baume & Mercier CEO Alain Zimmerman was ...
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